Kelli Schutrop

Vice President of Sales, Parqa Marketing

WSS 2022

About Kelli Schutrop

Kelli Schutrop is an experienced marketer within the staffing industry, and has consulted hundreds of owners across the country on how to utilize digital marketing strategies to drive business results in her role as Director of Sales & Marketing at Parqa Digital Marketing Agency.

Previously in her career, Kelli managed marketing for an executive search and consulting firm which received 50% of its revenue through inbound marketing strategies. Kelli enjoys sharing marketing insights for the staffing industry and has contributed to industry groups including American Staffing Association, World Staffing Summit, New York Staffing Professionals, California Staffing Professionals, etc.

Session featuring Kelli Schutrop

WSS 202254 min

6 Tips to Elevate the Candidate Experience

Your raving fans and most successful placements all have one thing in common – a great experience from the application process all the way through to becoming an alumni advocate. Unsurprisingly, the talented candidates who fall through the cracks may have the opposite experience. Leveraging marketing automation to create a positive candidate experience is imperative to the future success of your company. If you are using automation but are worried it’s not providing your candidates with the best experiences (or maximizing your return on investment), join this session to hear key tips for creating a legendary candidate experience!